Product Information Management (PIM) Solution
Centralize Product Data. Power Omnichannel Success.
Managing product data across multiple channels is complex, especially as your catalog grows and customers expect consistent, detailed, and accurate information. Primalcom’s Product Information Management (PIM) Solution enables businesses to centralize product content, streamline data enrichment, and distribute consistent product information across all sales and marketing touchpoints.
Whether you're managing hundreds or millions of SKUs, our PIM system helps you maintain data accuracy, reduce time-to-market, and scale across digital and physical channels with ease. Request for case study
Key Features
- One source of truth for all product data: names, descriptions, images, SKUs, pricing, variants, specifications, and attributes
- Bulk import/export via Excel or CSV
- Full audit trail and version history
- Seamless distribution of product content to e-commerce platforms, marketplaces (Shopee, Lazada, TikTok Shop), mobile apps, POS, catalogs, and ERP systems
- Integration-ready with Shopify, WooCommerce, Magento, Odoo, and more
- Role-based workflows for content writing, translation, approvals, and updates
- Metadata tagging, SEO fields, media library, and custom attributes
- AI assistance for generating product descriptions, titles, and category suggestions (optional)
- Manage products from introduction to end-of-life
- Track product availability, localization needs, discontinued SKUs, and updates in real time
- Define product hierarchies, collections, variants, and bundles
- Support for multi-currency, regional pricing, and customer-segment pricing
- Automatically apply tags, categories, and labels based on rules
Use Case Scenarios
B2B Distribution
Offer tailored catalogues with segment-specific pricing and product bundles
Wholesale
Maintain up-to-date product sheets and price tiers per buyer group
Consumer Electronics
Handle multi-language descriptions, rich media galleries, and version control
Retail & E-commerce
Manage thousands of SKUs with accurate specs, images, pricing, and marketplace sync
Manufacturing
Publish detailed specs, material lists, and documents across resellers and dealers
Benefits
Faster Time-to-Market
Automate content creation and syndication
Stronger Brand Presence
Deliver high-quality, consistent product data everywhere
Better Collaboration
Role-based access for marketing, merchandising, and operations
Scalability
Manage millions of SKUs with flexible architecture and automation tools
Improved Data Accuracy
Eliminate inconsistencies across platforms and channels
Why Primalcom?
As a trusted provider of PIM solutions and comprehensive product information management solutions, we offer:
From data centralization to multichannel publishing
Easily plugs into your ERP, e-commerce, or DAM systems
Supports complex taxonomies, multi-brand portfolios, and regional localization
Built-in access control, audit logs, and GDPR readiness
Tailored to your catalog structure, industry needs, and business workflows
Ready to Take Control of Your Product Data?
Let Primalcom help you turn product chaos into commerce clarity with our PIM solution. Our product information management solution ensures consistency, accuracy, and efficiency across all your sales channels. Contact our sales representative today.